Without forktrucks, industry would grind to a halt. Since the early 20th century forktrucks have been the way things get moved around a warehouse, and trucks and railroad cars get loaded. Like everything else, technology has made them faster and safer. In my client’s case, industrial designers have made them easier to use and nicer to look at. My job is to find interesting angles and light that flatter the design. I am always interested in your thoughts and comments.
Go ahead, guess what this is. Stumped? It’s sausage casing! Really! I just love the things I shoot. I hope the affection comes through in the photographs. Photographers have been shooting circles for ages. Usually it’s pipe, maybe with a couple of people wearing hard hats in front. I was drawn to the the luminescence of the casing. Less and less light getting through to the lower tubes. I like finding beauty in unusual places.
Visibility is important if you’re driving a fork truck. Vision is important in many jobs. I am generally not a fan of “straight on” shots, but in this case it’s kind of dramatic. The diagonals provided by the red forks are dynamic and the strong verticals of the mast create a sense of strength. And it all frames the eyes. Please let me know what you think.
The biggest of these little steel balls is about a millimeter in diameter, about the thickness of a dime. It’s called wire cut shot. It’s used as in industrial processes. I had to level the table so it wouldn’t all roll away. It’s challenging to get them into the shape you want and make it look natural and random. I love the little glimpses into otherwise invisible areas that commercial photography provides.
Photographing very small things can be challenging. The product in this photograph is an abrasive, but to be honest, I don’t know how it is used. I imagine that it’s similar to sand blasting. The largest of the stainless steel balls is about one millimeter in diameter. For comparison, a BB is about 4.5 millimeters in diameter. So these are pretty small. As always, I am interested in your thoughts and comments.
Every now and then we need to photograph large products. Fork trucks are not the largest product we’ve had in the studio. We’ve had large trucks, turf maintenance vehicles, salt spreading equipment and truck bed liners in the studio too. These fork trucks are fun to photograph because of their excellent industrial design. Please, let me know what you think!
They’re not jewelry, they’re far more functional. The only outward similarity is that they’re shiny metal. They nonetheless, feel kinda like jewelry, or at least that’s one of my goals. Despite the need for rigorous functionality they are surprisingly beautiful objects. Whatever their purpose, they’re fun to shoot. As always I am interested in your thoughts and comments.
Circles are delightful design elements. The fact that these are functional is a bonus. The trick to images like this one is to make it feel like you just grabbed a snapshot of some parts in a barrel. The reality is quite different: cleaning tiny parts, moving them around with tweezers and carefully adjusting the lighting takes hours.
There are thousands of parts in every car. These photographs are of parts from a major automotive supplier. The immediate use of these of photographs is to decorate their offices, but I’m sure they’ll find other uses for them too. The parts have an intrinsic beauty that is undeniable. My goal was to keep it simple, and let the lines, shapes and textures speak for themselves.
Automotive parts are really important around Detroit. Statuesque is what I was going for. Big. Important. Grand. This part is cutaway so we can see inside. I like shooting industrial parts. You can see them for their functionality or you can see them as circles, rods or trapezoids; light and shadow giving them volume and shape. My job as a commercial photographer is to transform my client’s vision into a photograph, that is visually impressive and tells a story. As always let me know what you think.